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What’s Missing From Online Shopping

From TheRobinReport.com --- Click to Enlarge Last year, US e-retail sales hit $263 billion, according to Forrester Research Inc., representing 8% of total retail sales. The company predicts that by...

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The Elevation of Denim

From TheRobinReport.com --- It is the Go-To for Going Out Denim has seen its share of evolution in the 140-plus years since Levi Strauss started selling blue jean overalls. In its modern iteration, it...

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The Importance of Authenticity

From TheRobinReport.com --- We’ve entered an age when words like “hand-crafted,” “artisanal” and “passionate” are turning consumer heads the way “low price” once did. In response, ubiquitous beer...

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The Love of a Favorite

From TheRobinReport.com --- A comfortable pair of jeans that makes you feel confident. A shirt filled with sentiment and inspiration. A trench that travels everywhere you do. What makes any piece of...

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Appealing to Shoppers with Sexy, Comfy & Healthy Cotton Undies

From TheRobinReport.com --- The average person doesn’t really think about buying underwear because once the clothes go on, it’s an out-of-sight, out-of-mind situation. But some manufacturers are...

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Learning from the Hiccups of Holiday 2015

From TheRobinReport.com --- The 2015 holiday season was all over the map, but at the end of the day, they spent well, to the tune of a 7.9 percent gain over last year, according to MasterCard...

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The Technical Side of Fashion and Performance

From TheRobinReport.com --- Technology has come to fashion in a major way—whether in wearables, high-tech fabrics or the “Internet of Things” pieces that “talk” to the wearer. Changes in fashion...

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Preference for Polyester May Make Fast Fashion Brands Vulnerable

From TheRobinReport.com --- Since 2000, fast fashion—the speedy delivery of inexpensively produced hyper-fashion trends—has been a boon to retailers that subscribe to the model, as well as to sellers...

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Everything You’ve Heard About Cotton is Wrong

From TheRobinReport.com --- On May 23, 2017 Cotton Incorporated and Sourcing Journal Online co-hosted a media and apparel industry event provocatively titled, “Everything You Know About Cotton Is...

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Cotton Incorporated

From TheRobinReport.com --- Cotton Incorporated, funded by U.S. growers of upland cotton and importers of cotton and cotton textile products, is the research and marketing company representing upland...

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High(Tech) Cotton

From TheRobinReport.com --- From the Cotton Gin to Field Robots and Mobile Fashion Shows, Cotton Keeps Current Today, technology is advancing more rapidly than at any time in history. We see examples...

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Online vs Brick and Mortar

From TheRobinReport.com --- Keeping consumers happy is easy: just give them what they want, when they want it. Yet discovering the what and the when is not always so easy. For apparel purchases,...

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Digital and Physical Customer Service Vital for In-Store Sales

From TheRobinReport.com --- It’s no secret that retailers feel an ever-present threat from Amazon. No one feels it more than brick-and-mortar stores, who are bearing the costs of expensive real estate...

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The Importance (Or Not) Of Fashion Influencers

From TheRobinReport.com --- As attendees fill the rows at New York Fashion Week, many of the seats will be filled with “influencers,” both real and self-identified. As brands try to weed out who sits...

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A Fitting Future

From TheRobinReport.com --- In spite of easy, 24/7 access to brands and retailers online, most consumers prefer making their apparel purchases in an actual store. Perhaps as an unexpected consequence...

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Cotton Goes To Montauk

From TheRobinReport.com --- Montauk lies 118 miles east of midtown Manhattan, at the eastern tip of Long Island. Purchased in 1648 by British settlers from the Montaukett Indians, Montauk served as...

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Consumers Use New Criteria to Evaluate Apparel

From TheRobinReport.com --- Fast fashion is finally on its way out and the cost-per-wear value metric is making a comeback. Companies that were forced to reduce the quality of the materials to...

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Consumers Use New Criteria to Evaluate Apparel

Fast fashion is finally on its way out and the cost-per-wear value metric is making a comeback. Companies that were forced to reduce the quality of the materials to manufacture clothing just to stay...

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A Rich Past Steers Denim’s Future for Women

LaQuan Smith sent amazing creations down the runway during his Fall/Winter New York Fashion Week show. His collections are all about empowering women to feel good about themselves via what they’re...

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Preference for Polyester May Make Fast Fashion Brands Vulnerable

From TheRobinReport.com --- Since 2000, fast fashion—the speedy delivery of inexpensively produced hyper-fashion trends—has been a boon to retailers that subscribe to the model, as well as to sellers...

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